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Written by Weavabel, published 23/12/19 11:42
UK households created approximately 2.5 million metric tonnes of plastic waste in 2021 and only 44.2% of this was recycled. The damage caused to the environment by packaging waste is increasing by the day and something needs to change.
But it isn’t always that easy. Access to supply, awareness of alternatives and cost all have their part to play in brands committing to sustainable packaging. How much does sustainable packaging cost? Is it more expensive? We take you through the answers in this blog.
Arguably, the environmental benefits of sustainable packaging far outweigh the initial cost, but the fashion industry still has some way to go before this is the general status quo.
Until then, the cost of sustainable packaging is often the biggest concern for businesses. In a survey by Raconteur, 43% of brands said that cost was one of the main factors stopping them from investing in sustainable packaging. But is this a misconception? Is sustainable packaging more expensive?
Technically, the answer is no. Sustainable packaging can save you costs in the long run. Here are some reasons why:
Ultimately, it all boils down to supply and demand. Traditional plastic packaging is cheap as it’s available in abundance. Once the need for more sustainable packaging is realised and invested in, it’ll become less expensive.
While transitioning to more sustainable options may seem complex and costly, ensuring we don’t irreversibly damage our forests, ecosystems and ocean life is crucial. The amount of waste generated in the fashion industry is terrifying. Traditional plastic packaging is one of the most problematic types of waste as it’s typically designed for single-use and is complicated to recycle.
To show just how important the transition to sustainable packaging is, here are five devastating facts about the impact of packaging waste on the environment:
Perhaps the biggest benefit is that up to 70% of consumers said they’d pay more for sustainable packaging. Consumers are demanding change and they want it now. But what are the other benefits of sustainable packaging?
Discover the benefits of sustainable packaging alternatives and how they have transformed brands by heading over to our case studies page.
And the possibilities don’t end there. When it comes to sustainability, we’re the experts. We’ll partner with you to find the right sustainable solution for you, from design to delivery.
If you’re looking to get started on your next packaging project, then our Packaging Innovation Toolkit is the resource for you. You’ll have access to premium packaging options for fashion and homeware brands, case studies of previous projects, a Textiles Cheat Sheet and exclusive access to a custom range board.
Interested? Click the link below.