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It is no secret that we're fans of revolutionary concepts, exotic textures combined with vibrant...
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Written by Weavabel, published 25/04/17 11:08
What makes buying a garment, or actually any product, special? Is it the fact that you genuinely need it, or is it just because you found that particular item interesting? Yes, you may have needed that new t-shirt, but did you need that specific brand? The one with that little label wrapped over the edge of the sleeve and that comes in a cool paper bag? No, most likely not, but you bought it because it would make you feel better and feel fancy, even if it is the same thing as what you could get at the discount store, except for that little extra detail. This is the purpose of branding and packaging. Read on to find some really creative packaging ideas.
Packaging, when done correctly and creatively, is ultimately what sells your product. It draws attention, sends a message, and makes the consumer feel in a certain way.
Knowing how to make your product stand out among all the others that are out there can be hard, so take a look at these 10 awesome packaging ideas and tips to draw inspiration from and learn how to make your packaging appeal to the masses.
You feeling creative and inspired now? We hope so! There are limitless possibilities and ideas out there. The trick now is to make it fit consistently with your brand. It can be functional, re-purposeful, entertaining, attractive or outright crazy - but be sure of one thing, the more creative and inspiring your packaging is, the more likely your product is to sell. If you need more inspiration, or help creating your own packaging ideas, get in touch with us! We can then take it to the next stage and bring them to life!
Lynne Stutterheim - Marketing Co-ordinator